If you’ve just started a new online eCommerce business, you’ll have to spend a lot of time thinking about all the different elements of your web design before the official launch. Unless you have qualifications or experience in this area, you should probably call in the experts to deal with the hard work, but that doesn’t mean you shouldn’t have a clear idea of what you want and need from them. At the end of the day, most reputable web design firms are more than capable of giving you great advice, so you should listen to anything they have to say. However, you’re the only one who understands exactly how to intend to brand and market your new venture, so it’s vital you explain your requirements properly.
Am I some kind of expert in this field? Not exactly, but I do currently run two successful eCommerce sites from home, and that’s how I earn the bulk of my income. I’ve been doing this for the last five years, so you’re pretty safe to assume that I know what I’m talking about. With that in mind, take a quick scan through this article and see if you find any of the information useful.
Keep it simple
While you might think that empty space makes your pages look unfinished, that couldn’t be further from the truth. In fact, many potential customers will find this appealing as it will mean there’s less clutter and the buying process will seem a little more straight forward. Just take a look at some of the most successful eCommerce sites in the world. Most of them have a simple logo at the top of their pages and tend to look neat and smart.
Provide secure payment methods
There are millions of different viruses that can affect computers these days, and hackers are always on the lookout for a way of making some more money. For that reason, most people will refrain from entering their bank details into a website unless it has a secure payment method they recognize. Considering that, it would be sensible to incorporate PayPal and all the other major service providers into your website design. Of course, you could have your own shopping cart solution created, but we’ll discuss that a bit more in a moment.
Use a reputable digital specialist
While there are plenty of web design agencies out there eager to win your custom, it’s usually a little cheaper to opt for a company that deals in magento ecommerce development. Not only will you receive the attention of expert developers, but firms like this tend to offer an all-round package that also includes SEO and some basic marketing. That means you could kill three birds with one stone as it were.
So long as you follow all that advice and use some basic common sense, your new eCommerce site should go from strength to strength over the next few months. I wish you the best of luck, and I’ll see you back here soon!